The magnetization of ruby in a magnetic field at 300\ifmmode^\circ\else\textdegree\fi{}K is changed when the ruby is optically pumped with linearly polarized radiation from a
Q-switched ruby laser. With a magnetic field parallel to the trigonal axis, laser light polarized parallel to this axis induces transitions from the spin \ifmmode\pm\else\textpm\fi{}\textonehalf{} levels of the
4A2 ground state to the levels of the
E(2E) excited state. The change in
Mz is linearly proportional to
H except near the anticrossing points of the
4A2 spin levels at 2.07 and 4.14 kG. At these field strengths, there is an enhancement of the magnetization caused by state mixing of the
4A2 wave functions. When
H has a small component perpendicular to the
z axis, a magnetization is detected parallel to this component in the vicinity of 4.14 kG. The effect requires a long ground-state relaxation time. In a separate experiment, the relaxation of
Mz was found to vary from 0.13 \ensuremath{\mu}sec in zero magnetic field to a constant value of 0.57 \ensuremath{\mu}sec for fields above 60 G.
Elastic and depolarizing collisions between excited strontium (5s 5p 3P1) and noble gases are investigated in a broadband stimulated photon echo (SPE) experiment. The stimulated photon echo signal produced under broadband (incoherent) excitation is calculated in the weak field regime both for correlated and for uncorrelated pulses using a simple statistical model for the light field. The relaxation of the echo signal due to elastic collisions is considered and the complete development of the corresponding propagator is derived. The collisional velocity changes concerning the total population and the alignment are compared precisely in the SPE experiment and the corresponding relaxation rates are measured. A simple long-range Van der Waals potential accounts for population scattering data ; total elastic scattering cross sections are deduced from the comparison of experiment and calculation (σelAr = 583(27) Å2; σ elHe = 190(6) Å2). The collisional model is extended for light perturbers to include both the small angle classical scattering region and the diffractive scattering region. Total rates for destruction of alignment are measured in an auxiliary photon echo experiment (σ (2)He = 91 (4) Å2; ; σ(2) Ne = 102 (14) A2 ; σ(2)Ar = 267 (13 ) Å2 ; σ(2)Kr = 329 (21) Å2 ; σ(2)Xc = 370 (13) Å2). SPE data for depolarization are compared with a calculation based upon a long-range anisotropic model potential.